Fit Republic Health Clubs, one of California’s largest independent health clubs chains with locations across the West Coast.
Formerly Fitness Evolution, they were looking to create a new identity tied to their new in-club strategies with a look, feel, and message that was uniquely their own in a industry crowded with both small and large competitors.
They hired Final Cut Media as their agency-of-record, overseeing the overhaul of the brand, both in-club and out, as well as developing and managing a comprehensive digital marketing, social media, video production, SEO, and SEM. The result is a well-defined brand that conveys their core identity of a unique, affordable health club destination with team-focused fitness in mind.
Branding, Graphic Design, Search Engine Marketing, Web Design & Development, Video Production